Laser TV big screen advantage is very obvious. The mainstream size of LCD TVs is now 55 inches and is moving toward 65 inches. At present, the economical cutting size of liquid crystal panels is hardly greatly improved due to the constraints imposed on the liquid crystal panel production line. And even if 80-inch and larger LCD panels can be cut out, 80-inch and larger LCD TVs may be difficult to access because of the physical limitations of elevators or door sizes. Last year, LeTV's 120-inch LCD TV was so big that it could only be broken into the window to move into the living room. The same size laser TV would not have this problem. Its curtain can be stretched and it is very convenient to enter the family living room. Laser TVs can project very large screens, typically between 80 and 120 inches in size, and can be sized to suit the actual situation, creating a home theater feel. In addition, laser TV specifications are not out of date and are entering the 4K era. At present, laser televisions just make up for the market shortcomings of LCD TVs in the size segment of 80 inches and above.
From the price point of view, the advantage of laser television is even more obvious. The size of large-size LCD TVs is still at a high price. The average price of over 80-inch large-screen LCD TVs is more than 40,000 yuan. LeTV's 120-inch LCD TVs are priced at nearly 600,000 yuan. In contrast, the price of laser TVs is even closer to the people. Generally, 100-inch full-HD laser TVs are priced between 20,000 yuan and 30,000 yuan. The highest price for 4K laser TVs is not more than 100,000 yuan. For example, Hisense's 80-inch 4K laser TV is not even priced at 40,000 yuan at Tmall. At present, no matter what the specifications of the laser TV, as long as users are willing to buy, the price can still be obtained, but the large-size LCD TV is not necessarily, like LeTV 120-inch LCD TV, few people can afford it.
In addition, laser television is more eye-safe. Unlike LCD TVs, which use LED backlights, users do not have to worry about the bad effects of strong blue light from LED lights. Laser TV simulates the principle of natural reflection imaging. It makes people see the light reflected from the screen. It is natural and non-radiative. The imaging principle of some laser televisions is that a laser light source emits a laser light. After passing through the color wheel, a three-color light is projected to be imaged on a DMD chip, then is projected onto a mirror through a light machine and an ultra-short focal lens, and finally is irradiated to the screen by a mirror. On the screen, it is reflected by the screen to form a complete image. This imaging method is closer to the natural light spectrum and energy distribution, and is more suitable for comfortable viewing by the human eye. Moreover, some laser televisions use the Fresnel passive biomimetic screen, which has the characteristics of resistance to ambient light and high gain. It is not powered by itself and can guarantee zero-radiation interference and further protect human eyes.
Because of the advantages of laser TVs, many manufacturers have launched their own laser televisions in recent years, allowing them to heat up in the market, giving users more choices. Hisense, Changhong, Sony, Zhishang, Xiaoke, Mijia, and Miji are all actively deploying laser televisions. For example, Extreme Technology has introduced a 120-inch 4K dual-color laser television T1. It is understood that T1's NTSC color gamut is as high as 94.8%, compared with an average of 70 to 80% of the NTSC color gamut of other LCD TVs and laser televisions on the market, T1 is more able to restore true colors and display vivid and gorgeous images. And T1 power consumption is only 1/2 of the same size LCD TV, normal use every day can easily use more than 10 years. Hisense's laser television product line has been extended to 80-inch, 88-inch, 100-inch and 120-inch four specifications, especially in the main market of 80 to 100-inch products, has entered the 4K era.
The CHiQ laser television C5F laser has an optical performance of 31lm/W, an ultra-wide color gamut of 120% NTSC, 1080P Full HD, and a long life of 30,000 hours.
Liu Xianrong, deputy general manager of Hisense Laser Display, believes that laser display is one of the next-generation display technology trends. Technically speaking, laser TVs use a dot-to-face display mode, which means that compared to flat-panel display technologies such as LCD TVs and OLED TVs, they consume less material on oversized screens, have higher cost-effectiveness, and have greater technological growth. From the industrial chain, the laser television industry chain is more diversified, providing more space for the participation of upstream and downstream related companies. As the domestic TV industry has mastered the complete design technology and manufacturing capabilities of laser TVs, in the next 3 to 5 years, laser TVs are expected to complete the full-color conversion process. Laser TVs can only fully achieve their color and energy efficiency advantages when they reach full colorization.
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