From 2008 to 2018, China's manufacturing industry experienced a decade of ups and downs. When talking about the latest masterpiece "The Big Thousand Years of Water and Big Fish", Wu Xiaobo said that the scale of China's economy has expanded 2.5 times in the past decade, and the number of Chinese companies in the world's top 500 has increased from 33 to 115. In the next decade, it is likely to be the most dramatic period in the 200 years since the human industrial revolution, and there will be many changes in the field.
Coincidentally, this financial big coffee on March 8th in an air-conditioning company's booth, through the experience of a black technology product, witnessed the book's pre-judgment, and willingly endorsed the brand, "Aux's innovation and creativity is At the heart of the transformation, whether it is a young and fashionable marketing strategy or the launch of a smart factory and the release of new air-conditioning species, it is a stimulant for the industry to change."
Air-conditioning self-cleaning and micro-innovation, users are also "home experts"
Positioning young and fashionable Aux air conditioners is the most "playing" brand in the field of home appliances. It is also playing new tricks, new ideas and new trends, so it attracts a large number of post-90 user groups and female user groups. This consumer group likes to chase new things, is keen on DIY, and is willing to try various challenges. It is hoped that the products will have more fun in addition to physical properties. While the Oaks air conditioners are satisfied, they continue to create surprises.
At the recent 2018AWE site held in Shanghai, Oaks used a 3D panoramic form to move the smart factory with 2.39 billion yuan to the booth. Exhibitors experienced the whole process of air conditioning “order-factory-distribution†on-site, and touched the factory through 3D technology. A corner to understand the entire production process, the situational feel of the fully automated process from parts to housing to air conditioning factory.
However, what is even more shocking to the visitors is that a young woman is only 6 steps away, and it is easy to remove and disassemble an Oaks air conditioner. It is completely an expert's appearance: 1. Open the air conditioning panel; 2. Open it. 3. The middle frame is buckled; 3. The lower cover buckle is removed; 4. The upper cover assembly is removed; 5. The upper and lower seat connection buckles are removed; 6. The handle is held by the handle and the lower base assembly is pulled.
This product, known as the “new species†of air conditioners, is based on the user concept of removable design and full cleaning. It completely overturns the traditional air conditioner for “100 years of “users can't dismantle air conditioners cleanlyâ€, “professional service personnel cannot fully remove and wash them.†"The dilemma." Open up new horizons for the clean technology of the air-conditioning industry.
As Wu Xiaobo commented, “There are many paths in the current home appliance industry, such as intelligent, new functional development, human-computer interaction, etc. This time, Oaks’ innovation in this cleansing is functionally changed from the perspective of consumers. , is a good path."
The new era of epoch-making species sees the future, black technology is the "behind the scenes"
"Smart life is the common aspiration of modern consumers. Oaks has been focusing on R&D for 24 years, creating quality air conditioners, providing consumers with quality products and humanized services." The head of Oaks pointed out that 2018AWE is based on the theme of "seeing the future" The launch conference is not just to release new products, but to show a subversive industry air-conditioning experience concept, but also to release the industry to accelerate the "smart change" signal.
In the eyes of Wu Xiaobo, the era of dual creation 2.0 has arrived. The dividend period based on Internet entrepreneurship has ended. In the future, all entrepreneurs will return to the commodity itself, which is the manufacturing industry itself.
To this end, Oaks has prepared a large-scale "Ox Air Conditioning Birth" for global consumers through the "one mirror in the end" format. In just 270 seconds, Oaks perfectly demonstrated more than 200 inspection processes from the user's order to the installation of the wall. It experienced five steps: raw material procurement, parts inspection, intelligent manufacturing, logistics distribution, and delivery installation.
Behind the wonderful images, behind the shocking display of the panoramic booth, behind the emergence of the new species air conditioner, it was put into operation in October 16th and December 17th, and the annual production capacity was 7 million sets in just 15 months. The “Aux Speed†of the intelligent factory; It is the three billion projects of Oaks to ensure the budget, talents, IT to achieve refined management, to ensure product development and innovation; in the past three years, the introduction of more than 300 senior experts in the industry, quality in 5 years Innovative and efficient investment of 3 billion yuan, intelligent new products accounted for more than 60%...
At this moment, I can deeply understand that AWE's eve Aox Air Conditioner abandoned the traditional paper invitation, and used the telescope to inspire curiosity: use the physical product to bring users through time and space to see a clearer future, and lead the era with Oaks.
In 2018, the Oaks Group will invest another 5.8 billion yuan and invest 15 billion yuan in three years, especially to speed up the investment in quality innovation and intelligence. In the next year, Oaks will continue to use quality to speak, to provide users with more precision quality air conditioning and perfect service, to explore the possibilities of innovative technology in the air conditioning industry.
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