On the afternoon of March 9, as the representative of the 13th National People's Congress, Lei Jun accepted a collective interview with Chinese and foreign journalists in the “representative channelâ€, focusing on the views on the development of China's manufacturing industry.
At the scene of the interview, CCTV reporters pointed out to Lei Jun that the party’s report on the 19th National Congress pointed out that strengthening the construction of a manufacturing powerhouse and strengthening the construction of advanced manufacturing industries, while China’s manufacturing is rapidly emerging, hopes that Lei Jun can share experiences and views, and then China’s manufacturing upgrades. Should focus on the aspects of strength.
Lei Jun combined with Xiaomi's entrepreneurial experience and proposed four key points: innovation, quality, design, and Internet++.
Lei Jun said that the development of manufacturing industry must first rely on innovation, break through core technologies, seize the technical commanding heights, and obtain technical discourse rights. This is the most important.
At the same time, we must regard quality and innovation as equally important. Only by doing a good job of quality can China's manufacturing remove the "cottage" and relatively low-level image.
Then there is soft power, including design capabilities and the ability to improve the user experience. China must have a voice in the design world and cultivate a large number of design talents. Only by doing a good job of designing, Chinese brands have the opportunity to become better and better in the world.
The last is to pay attention to the Internet +, and use the advanced technology and methodology of the Internet to effectively help the transformation and upgrading of the manufacturing industry, improve quality and efficiency.
Lei Jun said that Xiaomi is benefiting from the help of the "Internet +" methodology.
The following is a record of Lei Jun’s answer to the media:
Xiaomi is a very, very young company with a revenue of over RMB 100 billion last year and only took seven years. Xiaomi is mainly engaged in "Internet + manufacturing", so I use the experience of our seven or eight years since our establishment to talk about my point of view.
I think that to develop manufacturing, we must first rely on innovation. Innovation is mainly to break through the core technology, seize the commanding heights of technology, and gain the right to speak of technology. Innovation is the most important means of manufacturing development. I believe everyone agrees.
Another point is that we see quality and innovation as important. In the government work report, the Prime Minister mentioned that it is necessary to "promote the spirit of artisans and come to a quality revolution made in China." Only by doing a good job of quality can China's manufacturing remove the "cottage" and relatively low-level image. So I think the emphasis on quality is very, very important.
Quality is the hard power of China's manufacturing. If China's manufacturing needs further development, it needs to develop soft power. This soft power is mainly the ability to design and improve the user experience. Today's users buy things. If they don't look good and don't work, everyone won't buy them, so it's very important to look good. Among the world's four major design awards, there are two in Germany, one in the United States, and one in Japan. If China wants to become a world power, it must have a voice in the design world and cultivate a large number of design talents. Only by doing a good job of designing, Chinese brands have the opportunity to become better and better in the world.
In addition to design capabilities, I feel that we must pay attention to the Internet+. The Internet has advanced technology and advanced methodology, which can effectively help the manufacturing transformation and upgrading, improve quality and efficiency. Xiaomi is benefiting from the help of the "Internet +" methodology.
These are my four views on the future development of China's manufacturing industry: innovation, quality, design and the Internet. Thank you!
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